Andy Warhol in Primary Colors

Here's the description from the MOMA website....


"I don't think art should be only for the select few," Warhol believed, "I think it should be for the mass of the American people." Like other Pop artists, Warhol used images of already proven appeal to huge audiences: comic strips, ads, photographs of rock-music and movie stars, tabloid news shots. In Campbell's Soup Cans he reproduced an object of mass consumption in the most literal sense. When he first exhibited these canvases (in 1962) —there are thirty-two of them, the number of soup varieties Campbell's then sold—each one simultaneously hung from the wall, like a painting, and stood on a shelf, like groceries in a store.

Repeating the same image at the same scale, the canvases stress the uniformity and ubiquity of the Campbell's can. At the same time, they subvert the idea of painting as a medium of invention and originality. Visual repetition of this kind had long been used by advertisers to drum product names into the public consciousness; here, though, it implies not energetic competition but a complacent abundance. Outside an art gallery, the Campbell's label, which had not changed in over fifty years, was not an attention-grabber but a banality. As Warhol said of Campbell's soup, "I used to drink it. I used to have the same lunch everyday, for twenty years, I guess, the same thing over and over again.". More about Andy Warhol, Gold Marilyn Monroe.

And that was my 15 minutes of FAME....Remember my name. FAME, I'm gonna live forever.....